In a historic moment for the Philippine food industry, Mega Sardines has earned global acclaim after being officially endorsed as a “Superfood” by the Medical Wellness Association (MWA)—the first sardine brand in the world to receive such a distinction.
The endorsement, announced on May 14, 2025, positions Mega Sardines not just as a household staple, but as a medically recognized nutritional powerhouse. The MWA, a U.S.-based group comprising some of the world’s leading physicians and wellness experts, recognized the brand for meeting their stringent System-6 Criteria, a science-backed framework identifying foods with exceptional health benefits.
“Mega Sardines stood out in all areas,” said James Michael Lafferty, founding board member of the MWA. “It’s more than just a pantry essential—it’s a food that supports overall health.”
The criteria were developed in part through the research of Dr. Christopher Golden, Assistant Professor at Harvard T.H. Chan School of Public Health. Dr. Golden highlighted that small fish like sardines are among the most nutrient-rich, low-contaminant foods in the global seafood supply. Mega Sardines met all six pillars of the MWA’s system:
- Rich in Omega-3 Fatty Acids – Vital for brain health and reducing inflammation.
- Packed with Essential Nutrients – Especially Vitamin B-12, positioning it among the most nutrient-dense foods.
- Supports Heart and Metabolic Health – Crucial in the Philippines, where heart disease is prevalent.
- Low Risk of Contaminants – Due to sardines’ small size and rapid growth, mercury levels remain low.
- World-Class Food Safety – Processed without human contact for peak hygiene.
- “Catch-to-Can” in 12 Hours – Ensures maximum freshness and nutrient retention.
“This is a proud moment not just for the brand, but for the entire Philippines,” Lafferty said, emphasizing that Mega Sardines is the only seafood brand—globally—to receive this recognition.
Marvin Tiu Lim, Chief Growth and Development Officer of Mega Prime Foods Inc., the company behind Mega Sardines, said the recognition validates their mission of delivering accessible, high-quality nutrition to Filipino families.
“This recognition reminds us why we do what we do,” said Lim. “We believe in making smart, nutritious food choices accessible to every Filipino family.”
The announcement also coincides with Mega Prime Foods Inc.’s 50th anniversary, a milestone underscoring its long-standing commitment to health and wellness—not only in its products but across its workplace culture. The company continues to implement internal wellness programs including executive checkups, recreational activities, and leadership development.
As Mega Sardines takes its place on the global stage, the company plans to amplify awareness of the many health benefits of sardines—solidifying its role in the growing movement toward wellness-focused eating in Filipino homes.
To learn more about Mega Sardines and how it can support your family’s wellness journey, visit the Mega Prime Foods Inc. website.